Reject Wildlife Consumption Exhibit Reaches Thousands in China

IFAW China logoIFAW exhibit it Beijing

IFAW (International Fund for Animal Welfare) together with the Kaide Mall, one of Beijing’s largest shopping centers, held a wildlife photo and art exhibition calling for citizens to reject wildlife parts and products. IFAW, a partner of the USAID-funded ARREST Program (Asia’s Regional Response to Endangered Species Trafficking), displayed the exhibition over a week attracting thousands of shoppers. The exhibition contained information on various wildlife species, their endangered statuses and the serious threats they face from illegal trade. The exhibit also had a pledge wall which saw more than 3,000 people provide signatures making a personal commitment to reject wildlife parts and products. IFAW simultaneously organized the event on Weibo (China’s equivalent to Twitter) attracting an additional 7,000 fans, giving a boost to IFAW’s efforts to build an army of netizens in China to fight against online wildlife crime, a rapidly growing industry.

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